SOHO drives the success of ALO and AMIRI that is a boutique lifestyle retailer representing a generation of consumers seeking innovative concepts, digital accessibility, and a strong sense of social community. At ALO, we inspire mindful movement, wellness, and a fusion of physical practice with conscious living. Together, we elevate health, happiness, and global well-being driven by our shared passion, innovation, and commitment to diversity.

The Visual Merchandiser is responsible for leading and executing the visual merchandising strategy for AMIRI boutiques across the UAE. This role plays a critical part in translating the brand's identity into a luxury retail experience that drives client engagement, enhances product desirability, and supports commercial performance.

The position goes beyond display execution and requires a commercially minded VM professional capable of influencing key retail KPIs through strategic...