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Sr. Analyst, Offer Strategy & Campaign Analytics

Company

Vistra Retail Operations Company

Location

Irving, Texas

Type

Full time

Description

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Conduct economic, financial, competitive, and pricing analysis
  • Assist in evaluating residential offer strategy by performing detailed analysis on channel performance, pricing, and sales mix
  • Lead enhancement of go-to market planning models that help execute / launch campaigns; must be comfortable dealing with large quantities of data in Excel, Tableau, SQL, Snowflake, and /or Python
  • Proactively monitor and manage the margins of new and existing customers while supporting company efforts to minimize customer losses
  • Conduct ad hoc reporting and analysis to drive critical time sensitive business decisions
  • Proactively analyze markets and identify market segments where the company's position could be improved
  • Conduct variance analysis on sales mix and margin performance at the channel and program level; assist in presenting results, key observations, implica...
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