The Opportunity

Social media plays a critical role in how Monash engages prospective students, current students, alumni and broader communities. As Social Media Planner, you'll lead the planning, coordination and optimisation of Monash University's organic and paid social activity, ensuring campaigns, content and channel execution are aligned to audience needs, brand priorities and business outcomes.

Working across recruitment, engagement and brand objectives, you'll translate marketing strategy into audience-led social plans that drive measurable impact. You'll develop platform-specific channel plans, coordinate content and placement calendars, oversee campaign deployment and optimise performance across platforms including Meta, LinkedIn, YouTube, TikTok and emerging channels.

You'll play a key role in connecting social activity with broader marketing efforts across web, email, advertising and personalisation initiatives, helping deliver inte...