Key Responsibilities

• Develop creative, data-driven social media marketing strategies and campaigns to increase engagement, generate leads, and enhance brand awareness.
• Create, manage, and publish content across social media platforms including Instagram, Facebook, LinkedIn, Pinterest, YouTube, and others as required.
• Analyze social media performance metrics and prepare regular reports with actionable insights and recommendations for continuous improvement.
• Develop, maintain, and execute a content calendar, ensuring content is relevant, timely, platform-specific, and aligned with marketing objectives.
• Collaborate with designers, photographers, content writers, marketing teams, and other stakeholders to execute campaigns effectively.
• Stay updated on the latest social media trends, platform updates, content formats, and best practices.
• Monitor competitor activities and identify opportunities to improve content ...