Assist in executing the overall SME Deposits Ecosystem business proposition through targeted initiatives and strategies.
Assist Senior Leadership to strategize increasing Mass SME and targeted sector customers’ product holdings and business transactions as the main operating account.
Collaborate with business counterparts to ideate and provide holistic solutions (beyond Deposits products) for Mass SME and targeted sectors.
Provide feedback and work to improve the business user experience for Targeted Industry and Mass SME.
Identify and formulate engagement, deposits retention and growth strategies.
Provide analysis and update on current trends and opportunities to grow Targeted Industry and Mass SME.
Provide adequate support and guidance to the branch network (DRO, DRM, etc.) for effective sales pitch.
Manage all aspects of the segment program, including program approval, rollout, briefi...