Senior Social Media Marketing Specialist
This is a Senior Social Media Marketing Specialist role focused heavily on agency-style client management and paid advertising execution. The position requires a mix of strategic planning, team leadership, and regional audience expertise.
Responsibilities
- Lead social media strategy and execution across platforms: Facebook, Instagram, TikTok, Snapchat, and LinkedIn
- Plan monthly content calendars aligned with client goals and market trends
- Create and manage paid ad campaigns on Meta, TikTok, Snapchat, and LinkedIn Ads Manager
- Coordinate with designers and content writers to develop engaging, high-conversion creatives
- Track campaign performance, generate analytics reports, and suggest data-driven optimizations
- Manage direct client communication for briefs, updates, and feedback
- Ensure all deliverables align with brand ...