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Senior Product Marketing Manager.

Company

PCCW

Location

Hong Kong, Hong Kong

Type

Full Time

Senior Product Marketing Manager

We are looking for a dynamic and results-driven Product Marketing Manager to support the development and growth of our digital product strategy and fan engagement ecosystem for the artiste group. You will play a key role in managing digital platforms, executing fan engagement initiatives, and building a vibrant fan community through online and offline experiences.

You will collaborate closely with cross-functional stakeholders (Marketing, Artiste Management, Production) to deliver digital initiatives, enhance fan experiences, and contribute to business growth.

Digital Product & Platform

  • Support the end-to-end management of digital products and platforms, including market research, competitive analysis, roadmap execution, requirements gathering, launch coordination, and post-launch optimization

  • Execute digital marketing and product initiatives aligned with the company’s vision, ar...
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