The Senior Marketing Manager responsible for leading our business through Marketing strategies and initiatives. The role will be responsible for working with cross functional teams and external parties including global headquarters to manage all aspects of the Philippine business, business planning, content strategy and development, promotion and campaigns, online marketing, merchandising, e-Commerce platform, website analysis, customer service in order to accelerate the sales grow and increase market share in Philippines.

JOB DESCRIPTION

• Build a strong brand position in PH based on Life Wear concept and create brand value as top‑of‑mind through brand awareness, customer acquisition and loyalty.
• Manage growth of the Philippine business through marketing and EC insights, market trends, consumer behavior, sales, and merchandising product value and reflect in overall business planning.
• Lead strategic planning of the overall company in area...