Innovative Approaches to Career Growth and Success

Job Summary

The Marketing Senior Executive (Automotive) is responsible for planning and executing marketing strategies to increase showroom traffic, generate sales leads, and strengthen brand presence for automotive products and services. This role works closely with the sales and aftersales teams to support vehicle sales, promotions, and customer engagement activities.

Key Responsibilities

• Plan and execute marketing campaigns to support vehicle sales, promotions, and new model launches.
• Manage digital marketing channels including social media, website updates, online advertisements, and lead platforms.
• Generate and manage customer leads and ensure proper distribution to sales advisors.
• Coordinate showroom events, roadshows, test drive events, and promotional activities.
• Prepare marketing materials such as flyers, banners, brochures, videos, and s...