Our client is a dynamic entrepreneur in the personal development industry who has authored a book and is launching a coaching business. The focus is on delivering impactful online webinars to help individuals achieve personal growth and transformation. As a Senior Marketer, you’ll play a pivotal role in driving attendee growth for these webinars through strategic marketing funnels and collaboration with technical teams to build seamless digital experiences.
What will you do?
Primary Duties:
Webinar Growth and Funnel Strategy:
- Design, implement, and optimize end-to-end marketing funnels to attract attendees for live and on-demand personal development webinars.
- Develop targeted campaigns across multiple platforms to maximize registrations and attendee engagement.
- Analyze and refine funnel performance to achieve conversion targets and ROI goals.