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Senior Growth Marketer (PLG)

Company

Expertise AI

Location

toronto, on

Type

Full-time

Job Overview

Expertise (expertise.ai), backed by $5M+, is building Expertise Assist—an AI teammate that actually does GTM work. It doesn’t answer questions; it does the job.

Key Features

  • Find ICP turns a saved customer profile into about ten verified, Apollo‑backed contacts.
  • Diagnose CRM audits your Salesforce or HubSpot and writes back the fixes (behind approval).

Role

Growth Marketer, Self‑Serve / PLG to own our self‑serve funnel end to end: acquisition, activation, conversion, expansion.

Senior, hands‑on IC on a 1‑2 person team. Not a brand hire. Not a VP.

Responsibilities

Our aha is instrumented and specific—onboarding completes the first time someone runs a real skill, like Find ICP or Diagnose CRM. The day someone watches the agent finish their work, they get it.

Widening that first‑run funnel is your #1 problem to solve.

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