AAA Club Alliance is seeking a full-time Sr. Marketing Data Specialist to join our team in Wilmington, DE or Cincinnati, OH.


This role follows a hybrid schedule, with on-site presence required 3 days per week (Tuesday through Thursday).

As a Marketing Data Senior Analyst, you’ll play a key role in transforming data into actionable marketing strategies that drive measurable results across multiple channels.


In the Sr. Marketing Data Specialist role you will:
+ Partner with key business stakeholders to identify opportunities to optimize marketing campaigns and develop effective targeting and segmentation strategies to maximize ROI across Direct Mail, Email, Telemarketing, Text, and Web channels.
+ Design, build, and automate processes that support efficient campaign execution and strategy delivery.
+ Develop data mining architectures, models, protocols, statistical reporting, and analytics methods to uncover trends within large datasets.<...