Senior Copywriter (DTC)
At McKinney, we believe great brands earn unfair attention by telling human truths in unexpected ways. We’re looking for a Copywriter to help do exactly that for healthcare, wellness, and pharmaceutical brands, especially in direct-to-consumer (DTC). Categories include DTC and Rx eye care. (Dry Eye, Tryptyr and Glaucoma, Rocklatan)
This role spans a range of experience levels (Junior through Senior), with responsibilities and ownership tailored to your background. You’ll concept and craft clear, compelling, compliant copy across print and digital channels, partnering closely with art, strategy, account, and medical/legal teams to create work that stands out and stands up to scrutiny.
What You’ll Do