We are looking for a Senior Category & Shopper Leader to drive profitable growth of assigned categories through data-driven strategic management, ensuring assortment, space, and promotional decisions maximize profitability, visibility, and brand competitiveness within the pharmaceutical channel.
Analyze sales, turnover, and market share data to optimize category performance.
Design and implement Category Management and Shopper Marketing strategies aligned with business and client objectives.
Develop planograms and space planning strategies using tools such as Spaceman and Nielsen Spaceman.
Translate shopper and market insights into actionable strategies that improve brand visibility and profitability.
Collaborate closely with Sales and Trade Marketing teams to ensure flawless execution at point of sale.
Prepare executive-level reports with data-driven insights and strategic recommendations.
Recommend and develop targeting and segmentation tools for the Key Pharm...