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Senior Associate in Paid Search Strategy

Company

Gale

Location

toronto, on

Type

Full-time

Join GALE Partners as a Senior Associate, focusing on Paid Search strategy and execution. This hybrid role demands strong analytical skills and experience managing SEM campaigns effectively.

You will be responsible for leading the optimization and pacing of paid search accounts, translating performance data into insights that enhance client campaigns. With 2+ years of experience, you will work autonomously to manage budgets, execute strategies, and deliver comprehensive reports on campaign performance.

Key Responsibilities:
• Optimize ongoing search campaigns to achieve objectives
• Set up and manage retail and traditional advertising campaigns
• Develop media plans and assist in campaign structure
• Provide performance analysis and insights to teams
• Attend meetings with clients and contribute to strategy

Requirements:
• Minimum 2 years in Search Engine Marketing
• Familiarity with Google and Bing Ads

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