We are looking for a strong Senior Analytical Engineer who can independently lead app analytics end to end.
Responsibilities
Own measurement, tracking validation, funnel analysis, LTV analysis, attribution reporting, and performance insights for mobile/web applications.
Act as the main analytics owner for apps, partnering with Product, Marketing, Growth, Engineering, and leadership teams to drive data-backed decisions.
Own end-to-end analytics for mobile/web applications, from tracking design to business insights.
Define KPIs and measurement frameworks in collaboration with Product, Growth, Marketing, Engineering, and leadership teams.
Create, review, and maintain event tracking plans for GA4 and other analytics tools.
Ensure accurate GA4 implementation for events, parameters, user properties, conversions, audiences, and campaign tracking.
Build and analyze funnels, cohorts, retention views, user ...