Massmart, City of Johannesburg, Gauteng, South Africa

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The Retail Marketing Specialist is responsible for the effective execution of retail marketing strategies that integrate category and product marketing across multiple channels by delivering data‑driven, customer‑centric campaigns that enhance category visibility, promote private brands, and improve customer engagement. This role will also be expected to align marketing initiatives with Massmart’s strategic objectives, contributing to business growth and brand differentiation. Responsibilities Integrated Campaign Management Effectively execute integrated marketing campaigns across multiple channels, including digital, print, in‑store, and social media, aligned with business objectives. Manage campaign timelines and performance metrics to ensure on‑time delivery and alignment with category goals. Collaborate with creative teams an...