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MAIN PURPOSE
Manage all aspects of a pre-defined product line inside the SBU (Strategic BusinessUnit) – Roadmap, technical, marketing strategies and support.
KEY RESPONSIBILITIES
- Defines product vision, strategy and roadmap (New and existing products)
- Manage customer requirements and needs
- Communication link between sales, support and engineering and defines priorities between these parties with reference to product development.
- Aligned with brand management division roadmap and vision
- Manage Beta product trials (POC’s and trials)
- Manage customer feedback strategies to ensure customer satisfaction with your product
- Manage marketing intelligence strategies for the applicable product line <...