The Product Marketing Manager partners with key customers, field teams, and product leadership to shape roadmaps, anticipate industry trends, and expand market share.This high-impact role blends strategy and execution, with direct accountability for growth in your markets.
RESPONSIBILITIES:
Lead customer engagement through Total Relationship Management (TRM) and roadmap discussionsAnalyze market segments, trends, and emerging technologies by engaging industry technologists to define market share targets and lead strategiesDevelop clear product positioning, value propositions, and differentiation with Product ManagementAlign market strategies with corporate objectives in partnership with Marketing and Engineering leadersTranslate market needs into product and technology roadmap priorities with cross-functional teamsConduct competitive analysis (share, positioning, strengths/weaknesses, strategies)...