Lead the design and development of new life insurance products (e.g., term, whole life, endowment, investment-linked). Continuously improve existing products to reflect customer needs, actuarial soundness, and market competitiveness.
Conduct detailed research on industry trends, customer behavior, and competitive landscape. Translate insights into product concepts that align with the company's strategic direction.
Generate and assess product ideas based on market research, distribution feedback, and strategic goals. Consult with relevant departments to refine product features and ensure cross‑functional alignment.
Engage with underwriting, legal, operations, IT, compliance, and marketing during the product design process. Ensure alignment with actuarial models and business case expectations.