Description
We are seeking a Principal PMT for the Publisher Decision Engine - Ad Server team to own and improve Programmatic Guaranteed deal delivery, which is a key offering from Amazon Ads that enables publishers to monetize their inventory.
PubTech (Publisher Technology) builds and operates extensible services that empower publishers (like Prime Video, Twitch, Tubi, and Paramount+) to improve the monetization of their customer experiences, along with the experiences themselves. PubTech offers various deal products that enable publishers to package inventory and sell it to advertisers. A key deal offering is the Programmatic Guaranteed (PG) deal, which allows publishers to sell an impression guarantee to advertisers for a given flight duration and price. PG deals are expected to deliver 100% of the impressions promised for all deals. Not meeting PG deal delivery targets could result in advertisers redistributing their budgets, which impacts revenue for both Amazon and th...