About the Role
As Principal, EMEA Partner Marketing, you will define the EMEA strategy and run partner marketing programs that support Workday’s growth and sales goals across the region. Sitting in the EMEA Marketing CoE, you will maintain a tight connection with GPO sales leadership to ensure alignment with regional priorities.
You will directly own and execute programs in the UKI market and oversee a small virtual team of contractors in France and Germany who support partner marketing across the rest of EMEA.
Key Responsibilities
Strategy and Planning:Define and own the EMEA Partner Marketing strategy with EMEA Marketing and GPO sales leaders, aligning to regional priorities and securing executive sponsorship.
Partner-Led Demand Generation:Build and scale partner‑led demand programs that help Partner Managers hit sourced pipeline and revenue goals, with clear enablement and performance tracking.
Partne...