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PR Manager

Company

BTCC

Location

singapore, singapore

Type

Full-time

Key Responsibilities:

1. Customer Complaints Management & Process Development

  • Build and manage the customer complaints team, and develop standardized operating procedures (SOPs).
  • Oversee complaint handling across all channels (online CS, App Store, social media, review platforms, etc.).
  • Manage triage, escalation decisions, and resolution for complex or high-risk complaints.
  • Establish a customer complaints data analysis system, produce regular review reports, and provide optimization recommendations.

2. Cross-Departmental Collaboration (Customer Service, Brand & Legal)

  • Work with Customer Service and Brand teams to optimize frontline response scripts and improve handling efficiency.
  • Collaborate with the Legal team to assess reputational risks and ensure all external responses are legally compliant.
  • Develop unified response strategies for sensi...

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