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Paid Media Specialist
Company
Communicate Finance
Location
Remote, wes kaap
Type
Full-time
What You'll Be Responsible For:
Owning paid media campaigns across platforms such as Google, Meta, LinkedIn, and TikTok
Continuously improving campaign performance across key metrics including CTR, CPA, CPC, and ROAS
Managing and pacing budgets to ensure spend efficiency and maximum return
Testing and optimising ads, audiences, and landing pages through structured experimentation
Producing clear and meaningful performance insights for internal stakeholders
Staying on top of platform changes, new features, and paid media best practices
Partnering with creatives and content teams to ensure messaging consistency and impact
What We're Looking For:
2β5+ yearsβ experience managing paid digital campaigns
Strong working knowledge of Google Ads, Meta Ads, and LinkedIn Campaign Manager
Practical experience using GA4, Google Tag Manager, and data visualisation tool...
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