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Paid Media Executive: Google & Meta Ads Mastery

Company

Webnet Pakistan Pvt Ltd.

Location

gulshan e iqbal town, sindh

Type

Full-time

Google Ads & Meta Ads Executive (Paid Media Specialist)

Key Responsibilities

  • Plan, create, and manage Google Ads (Search, Display, YouTube, Performance Max) campaigns
  • Plan, create, and optimize Meta Ads (Facebook & Instagram) campaigns
  • Conduct keyword research, audience targeting, and competitor analysis
  • Write compelling ad copies and coordinate creatives with the design team
  • Monitor daily campaign performance and optimize bids, budgets, and targeting
  • Track conversions using Google Analytics, Meta Pixel, and GTM
  • Generate weekly and monthly performance reports with insights and recommendations
  • Improve ROI, CTR, CPA, and overall campaign performance
  • Stay updated with platform updates, trends, and best practices

Required Skills & Qualifications

  • Proven experience in Google Ads & Meta Ads management
  • Strong understanding of PPC, funnel stra...

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