Mumbai (On-site / Hybrid) or Remote · Full-time

Experience: 1-2 years, freshers with a strong portfolio are also welcome.

Who we are

Dirtcube Interactive is an interactive media studio building original products people genuinely love to use — games, apps, and experiences born in India and built for the world. Our philosophy is simple: Inspire. Create. Entertain. We don't chase trends; we make the things that become them.

Right now we've got a portfolio of products in the wild and a pipeline that's about to get loud. We need someone to make sure the world feels that energy.

The role

We're looking for a Social Media Manager to own Dirtcube's voice across the internet — the person who wakes up thinking about what we should post today, and goes to bed having made the internet a little more obsessed with us

You are not a "scheduler." You're a creator, a hype-builder, and a storyteller who understands that great social isn't about posting — it's about making people care. You live on the feeds, you know why a thing went viral before anyone explains it to you, and you can turn "we're shipping a feature next week" into a moment people actually talk about.

What you'll do

• Own the calendar, end to end — strategy, creation, posting, and community across Instagram, X, TikTok, YouTube, LinkedIn, and wherever culture moves next.
• Build hype — for what we're working on, what's launching, and the studio itself. Make the build-in-public journey something people want to follow.
• Create the content — shoot it, write it, cut it, meme it. You can go from idea → posted in hours, not weeks.
• Run launch moments — coordinate the social beats around product releases, betas, and announcements so they land with maximum noise.
• Read the room (and the data) — know what's working, double down on it, kill what isn't. Track reach, engagement, and growth and actually act on it.
• Run paid when it counts — set up and manage ad campaigns to amplify the big moments. Not the main job, but you should be comfortable behind a Meta/Google/TikTok ads dashboard.
• Links to our project media currently under development:
• Project Ignition:
• Gods of Cricket (in partnership with Gods & Heroes studio):
• Riff: an ai powered platform for microgames (think a social platform where any meme, inside joke or even a tweet can be turned into a playable game)

Who you are

• You're social-native — you don't study trends, you feel them. You know the difference between a post that's "fine" and one that pops.
• You can create, not just curate — comfortable with short-form video, copy, and basic design/editing tools.
• You've got taste and range — you can make us look polished one day and unhinged-in-a-good-way the next, depending on what the moment calls for.
• You understand platforms as their own languages — what works on TikTok isn't what works on LinkedIn, and you'd never copy-paste between them.
• You're proactive and self-driving — give you a product and a goal, and you'll come back with a plan and three posts already drafted.
• Bonus: you know your way around ads, analytics, light motion/graphics, and you have a soft spot for games and tech.

Why Dirtcube

• Work on multiple distinct products across games and apps — never boring, always something new to hype.
• A team that treats you as a partner, not a headcount — people work with us, not for us.
• Real creative ownership. Your ideas ship. Your posts are the front door to everything we build.
• Remote-friendly, outcome-driven, zero-bureaucracy.

How to apply: Send us your portfolio or a few accounts/campaigns you've run — and, more importantly, pick one Dirtcube product, and pitch us three posts you'd publish this week. Show us how you'd make people care.