채용제목 Mobile Publishing Director (지원마감) 회사소개 외국계 글로벌 게임기업 업무내용/자격요건 Key Responsibilities:
- User Acquisition management : Plan and execute all activities related to user acquisition
- Title Launch Marketing : Plan and execute marketing for new title launches
- Sponsored Virtual Goods : Build sponsored virtual goods propositions and present to potential sponsors. Answer for agreed annual revenue targets for this.
- Budget control : Monitoring and control marketing spending and return
- Budgeting : Plan and proposals for annual marketing budgets and title by title allocation and adjustments to this based on results
- Reporting : Ensuring complete visibility into online marketing effectiveness with minimal manual effort and revise strategies as necessary. Build reporting around ROI vs Life Time Value analysisRelationships
- Manage and strengthen external marketing partner relationships
- Business Development : Propose big ideas to significantly increase ins...