Identify, evaluate, motivate, and drive new business opportunities for RB MEMS sensors in CN
Analyzing competitors and market trends (new legislation, applications, customers, and markets)
Building market intelligence by attending trade fairs and performing customer interviews / meetings
Preparation of business field analyses, market and competitor profiles in close coordination with business unit headquarters
Developing recommendations for management regarding necessary portfolio adjustments and other required measures based on customer feedback or technical and economic assessments.
Developing and coordinating market entry strategies and recommendations for action for new products or product segments with the technical experts and the business unit / headquarters
Identifying potential customers or partners and driving business relationships through successful commercialization in close collaboration with...