Marketing Manager (Retail)
Job Description & Requirements
Job Description Interviews, hires, and trains marketing staff members Establishes marketing goals based on past performance and market forecasts Oversees current offerings and comes up with initiatives for new products or services Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies Works with marketing staff to develop detailed marketing plans for all media channels and sales teams Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings Works within the department budge...