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Marketing Manager I, Oncology - BU Capabilities & Operations, Congress Team

Company

AbbVie

Location

Mettawa, Illinois

Type

full-time

Job Description

Congress Planning, Execution, and Management:

  • Own a portfolio of high value oncology congresses; thereby, leading the end-to-end (from initial brief through post-show analysis) congresses within the healthcare/life science vertical.
  • Collaborate with the Assets/Brands/Functional Teams to develop congress strategy, identify, and clarify congress goals and objectives; thus, ensuring pre, peri, and post congress promotion, booth design, and onsite initiatives to support business goals and maximize return on engagement/return on investment.
  • Develop and implement Standard Operating Procedures (SOP’s) for High Value Oncology Congresses.
  • Conduct post-congress analysis and optimization: Close out all congresses with post-congress surveys, data analysis, and stakeholder reporting. Gather feedback and review budget recaps to inform future congress strategy and demonstrate business impact.
    •  Exercis...

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