The Marketing Manager (GTM) is the operational lead for the Go-To-Market (GTM) strategy for Airbus Helicopters in the Asia Pacific (APAC) region. The job focuses on marketing, brand visibility, and actively generating leads within Southeast Asia (SEA), while also providing operational support to other sub-regions. This involves turning overall market strategy and intelligence into specific marketing actions. This role leads the GTM execution team to develop market interest, creating a fast, direct link to the sales pipeline.

Primary Responsibilities

• Serve as the team lead for Go-To-Market execution, overseeing daily workflows and project timelines while managing the deliverables of the Digital & Events Marketing Specialist. Drive the growth of team members through active mentoring, coaching, and regular performance feedback.
• Coordinate the APAC Marketing Correspondents across eight customer centers, establishing a standardized operational drumbeat fo...