Key Responsibilities

End-to-End Marketing Ownership

● Plan and execute marketing strategies across all key channels

● Own the monthly marketing calendar and campaign roadmap

● Drive consistency in brand voice, tonality, and storytelling

Performance Marketing

● Manage and optimize paid channels (Meta, Google, etc.)

● Track and improve ROAS, CAC, and overall funnel efficiency

● Collaborate with agencies and lead the in-house marketing team

Top-of-Funnel Awareness

● Build and scale awareness campaigns across digital and offline channels

● Drive reach, discovery, and brand recall

Social Media

● Oversee content planning and execution across platforms

● Build a strong, distinctive, and ownable brand voice

● Drive engagement, reach, and community growth

Influencer Marketing

● Identify, onboard, and manage influencer co...