We’re looking for a hands-on Regional BTL Marketing professional who thrives in fast-paced environments and loves making things happen on the ground.

This role will work closely with regional sales teams, dealer partners, and field stakeholders to drive high-impact activations across commercial vehicle markets.

What You’ll Do:

• Plan and execute regional BTL & on-ground marketing activities aligned with sales priorities
• Partner with dealer networks and regional sales teams to drive demand generation and lead conversion
• Build activation calendars for market launches, roadshows, fleet engagements, and local campaigns
• Own regional marketing budgets — planning, tracking, and optimizing spends for maximum ROI
• Track performance of activities and bring data-backed insights for continuous improvement
• Audit on-ground executions to ensure quality, compliance, and brand consistency
• Coordin...