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Marketing Data Analyst

Company

Dempsey Resource Management

Location

quezon city, metro manila

Type

Full-time

Job Overview

We are looking for a Marketing Data Analyst to support the Marketing team with data reporting, performance tracking, and insights generation. The ideal candidate is highly analytical, detail-oriented, and skilled in marketing analytics. This role will be responsible for compiling, analyzing, and presenting data to optimize marketing performance, track key metrics, and drive data-driven decision‑making.

Key Responsibilities

  • Data Collection & Reporting – Gather and consolidate marketing performance data from Meta, Google, TikTok, Programmatic DSPs, and CRM tools.
  • Performance Dashboards & Visualization – Develop and maintain real‑time dashboards and reports using Google Data Studio, Tableau, Power BI, or Excel to track CTR, CPC, ROAS, DAU, and retention rates.
  • Campaign Performance Analysis – Analyze paid media, organic traffic, and CRM data to generate actionable insights that optimize marketing strategies.

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