About the Role

You will source positive content to create an excellent reputation for HSDC and Alton for both internal and external audiences. Producing a range of written content for internal and external audiences including copy for web, social media, publications, newspapers, newsletters and general marketing purposes. Manage and develop relationships with the media.

Responsibilities

• Source, write and publish content for internal and external audiences and College publications; considering key themes, target audiences and key messages.
• Develop and implement a press and communications operational plan to highlight key topics / campuses at various points throughout the year and maximize coverage opportunities.
• Create and circulate a regular Staff Newsletter to highlight all 3 campuses with a mix of content.  Track analytics, source feedback and optimize reach and content accordingly.