Lead the execution of in-app campaigns through the creation of campaign wireframes, project follow-through, and coordination across different Monee departments.
Build a deep understanding of the Credit landscape, and develop strategies to grow within the market.
Think beyond existing propositions and build new competitive value propositions.
Strategize and implement platform campaigns - Manage timelines, deliveries and stakeholder expectations throughout the entire process from strategy to delivery.
Research marketing campaign data analysis and operational data, analyze customer acquisition, conversion, and product strategies, and continuously improve key operational metrics.
Partner with cross-functional teams such as product, creative, sourcing to maximize quality, impact and efficiency for all campaign efforts.
Reporting on campaign progress and making adjustments to ensure their success.