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Manager, Wealth Leads & Campaigns

Company

BMO

Location

toronto, on

Type

Full-time

Role Summary

We are seeking a high-performing analytics professional to join the Wealth Digital, Data & Analytics team. This role is accountable for translating data into actionable insights that drive campaign effectiveness, lead optimization, and revenue growth across the Private Wealth channel.

The role will sit on the Wealth Data and Analytics team and support the Leads and Campaign team with proactive, actionable insights across all products and phases of the funnel from awareness, consideration, and acquisition through to lifecycle and loyalty. The successful candidate will be able to go beyond analytics/reporting to provide actionable insights to senior leadership.

Key Accountabilities

Campaign Strategy and Execution

  • Take the lead supporting PW business. Ability to think strategically and work independently.
  • Manage End to End Campaign Execution from Pre-Sizing, Data processing, Channel Execution and Campaign Mon...

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