Role: Manager – Revenue Strategy - Events and Branded Content
Role Overview:
Drive monetisation and growth across branded content, TV/digital properties and on-ground IPs by combining execution, innovation and business development. The role will focus on creating scalable revenue opportunities, identifying new growth areas and supporting cross-functional teams to build stronger market-facing solutions.
Key Responsibilities:
1. IP & Branded Content Monetisation
- Drive revenue across on-ground IPs, branded content integrations, TV specials and digital extensions.
- Create scalable sponsorship models, branded integrations and innovative commercial opportunities.
2. New Revenue Stream Development
- Identify whitespace opportunities for new IPs and monetizable content formats.
- Explore non-traditional revenue opportunities including partnerships, licensing and new category entries.
3. Client Acquisition & Category Expansion
- Build new advertiser pipelines...