About Client:

A leading NBFC Organization.

Role and responsibilities

Identifying and understanding leads and prospects

Competitor analysis and formulation of counter strategies

Track and measure the performance of the marketing personnel in branches

Improving awareness of the product and services among customers and prospects in the market.

Enhance current products based on market dynamics and competitor strategies based on company policies.

Customer Acquisition:

Market research and analysis to identify prospective customers

Organizing customer loyalty programs and help in formulating targeting and pricing strategies

Interacting and negotiating business deals with corporates/relevant stake holders

Customer relationship...