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Lead Marketing Manager at CAA Atlantic

Company

CAA Atlantic

Location

saint john, nb

Type

Full-time

Boost brand growth with CAA Atlantic as their Marketing Manager. Take charge of integrated product marketing strategies that enhance customer relationships and lifecycle performance.

This role, reporting to the Director of Marketing, focuses on developing impactful marketing initiatives across acquisition, engagement, and retention. The candidate should possess a strong mix of strategic insight and hands-on execution skills, with a focus on data-driven decision-making and customer behavior analysis.

Key Responsibilities: • Develop integrated marketing strategies for product growth • Translate product value into customer-centric messaging • Plan and execute campaigns from inception to analysis • Drive acquisition with targeted marketing programs • Execute multi-channel campaigns across digital and traditional platforms

Requirements: • Bachelor’s degree in Marketing or related field • 5+ years of marketing experience with a focus on lifecycle marketing • Proven...

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