We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience. At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.
_Driving member behavior change is a critical strategy in Aetna's mission to offer our members affordable health benefits coverage and access to quality care. This position is directly responsible for executing behavior change campaigns that improve member health outcomes and lower total cost of care._
**Position Summary**
The Director of Behavior Change Marketing (a “Pod Lead”) will lead an agile marketing team to be the end-to-end owner of consumer engagement campaigns to drive better health outcomes for our Aetna Medicare...