Analyze electronic commerce Gross Merchandise Value, product sales, store traffic, and marketing advertisement performance to identify trends and insights.
Assist in the execution and monitoring of various digital marketing campaigns.
Monitor and track sales funnel performance to identify optimization opportunities.
Analyze the performance of marketing ads across various platforms, reporting on key metrics and suggesting improvements for better ROI.
Project Involvement:
Conduct detailed analysis of Gross Merchandise Value, website traffic, product data, and customer behavior.
Support the execution of e-commerce campaigns and product launches.
Identify actionable trends and opportunities to drive business growth.
Maintain and update Power BI dashboards, ensuring that the performance are accurately tracked.