Own end-to-end marketing strategy and execution for the IGTD portfolio, acting as the key marketing lead for Region North.

Drive demand generation and adoption of the One IGT proposition, with a strong focus on vessel preparation solutions.

Define and execute go-to-market plans aligned with global strategy, adapting them to local market dynamics and customer needs.

Lead product launches, lifecycle management, and portfolio positioning to maximise market impact.

Develop pricing, value propositions, and data-driven marketing plans based on market and competitor insights.

Deliv...