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Industry Marketing Manager

Company

Laserfiche

Location

Long Beach, California

Type

Full-Time

About the Role

- Key Responsibilities:
  • Sales Support / Prospect Discovery:Participating in early-stage prospect discovery calls to provide industry context, regulatory knowledge, and process expertise.Coach sales teams on industry challenges, buying behaviors, and solution positioning.Provide tailored industry narratives and discovery frameworks to support deal progression.Develop a deep understanding of our diverse range of end-user customers, their growth needs, and challenges (aka what problems we are solving, by department, within key industries).
  • Thought Leadership & Industry Expertise: 
  • Represent Laserfiche at industry conferences, panels, webinars, user groups, and partner events.Serve as an internal and external spokesperson for Financial Services and Manufacturing.Build relationships with industry associations, analysts, thought leaders, and influencers.
  • Demand Generation / ABM / Nurture Support:
  • Collaborate with t...
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