Strategic Global Planning – Define and execute a comprehensive, full‑funnel digital marketing strategy across paid, owned, and earned channels on a global scale.
Drive Measurable Impact – Translate ambitious business goals into actionable KPIs such as ROAS, CAC, LTV, conversion rates, and global revenue growth.
Innovate and Optimize – Identify strategic gaps in digital channels and pioneer short‑ and long‑term tactics to maintain our competitive edge.
Amplify Brand Affinity – Build and scale our social presence and engagement across diverse international platforms, ensuring a consistent, premium brand narrative.
Establish Global Standards – Set benchmark best practices across SEO, performance marketing, social media, digital content, and UX/UI.
Performance Marketing & Media Mix Ownership – Own and continuously optimize brand and performance marketing strategies across major global platfor...