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[HCM, FC Online] Senior Marketing (ABM)

Company

Garena

Location

Ho Chi Minh City, Ho Chi Minh City

Type

Full-time

Job Description
  • Campaign Management: Responsible for product and campaign awareness, user reach & engagement metrics on social media platforms (such as viewership and engagement), managing all brand’s media channels. Make sure the campaign is on time and within budget.
  • IMC Planning: Propose targets, develop and implement IMC (Integrated Marketing Communications) plans and campaigns, including the IMC component of product launching in alignment with key business priorities, brand & customer needs, and work with the Product team, KOLs, and Community team to deliver the results.
  • Marketing Analytics: Use analytics to drive key success metrics related to the marketing and brand awareness campaign & apply learnings in next projects launching.
  • Manage and cultivate a relationship with a third-party organization that is relevant for Garena's marketing and publishing effort.
  • Job Requirements
  • Experience: At least 2 year experience in end-t...
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