Responsibilities

• Execute and support paid media campaigns across assigned MEA markets, including setup, QA, launch, monitoring, and optimization.
• Manage day-to-day operations across platforms such as Google Ads, Meta Ads, TikTok Ads, and Apple Search Ads.
• Monitor campaign performance daily, identifying issues related to spend pacing, delivery, tracking, and creative fatigue.
• Support optimization against core KPIs including CAC, ROAS, LTV, and conversion rates.
• Coordinate performance creative workflows, including briefing, asset trafficking, localization, and version control.
• Partner with creative and localization teams to ensure ads are culturally relevant and platform-compliant.
• Maintain campaign documentation, testing trackers, and QA checklists to ensure reporting accuracy.
• Support measurement initiatives such as incrementality tests, geo tests, and attribution analysis.

Requirements