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Group Planning Manager

Company

Schbang

Location

India, India

Type

Full-time

About the Role:


  • Lead brand strategy and integrated marketing planning for key client accounts.
  • Translate business objectives into insight-led marketing and communication strategies.
  • Drive consumer, market, and competitor research to uncover actionable insights.
  • Collaborate with creative, media, tech, and account teams to build impactful campaigns.
  • Guide strategic direction across brand positioning, launches, and growth initiatives.
  • Monitor campaign performance and recommend optimization for better business impact.
  • Present strategic recommendations to senior stakeholders and mentor junior strategists.



Experience Required:


  • 4–5 years of experience in account planning, brand strategy, or integrated marketing. Agency experience preferred.
  • Strong understanding of consumer behavior, research, and data-driven marketin...

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