Reporting to the Director of Global Demand Generation and working in close partnership with the Senior Global Campaign Manager, you will be responsible for how we reach our Ideal Customer Profile (ICP) - translating campaign narratives and messaging into high‑performing paid media programmes that drive pipeline and closed‑won bookings.
You will define how we show up in‑market: architecting campaigns in‑platform, shaping audience segmentation, setting the testing framework, and leading the relationship with our paid media agency.
This is a specialist role operating within a sales‑led GTM motion and an ABM framework.