Overview
The E-commerce Marketing Officer implements all marketing and growth solutions to drive commercial success for ULSSI brands in the E-commerce platforms. This role requires a strategic thinker with expertise and knowledge in performance planning, digital marketing, affiliate marketing, livestreaming, and content creation.
Responsibilities
- Drive E-commerce Marketing Strategies: Develop and execute marketing plans to boost brand discoverability and sales across platforms.
- Optimize Campaign Performance: Analyze sales data and key metrics to uncover trends, improve Return of Ad Spend (ROAS), and deliver actionable insights through performance reports.
- Maximize Media and Platform Tools: Utilize external media (e.g., Meta) and platform-specific tools such as livestreaming, video content, in-platform ads, and affiliate marketing to enhance engagement and conversion.
- Lead Affiliate Program Growth: Manage and expand t...